Pay what you think it's worth!

MEDIA RELEASE, 25th MAY 2009

THE 'PAY WHAT YOU THINK IT'S WORTH' MODEL GOES B2B

In a ground-breaking step Melbourne-based business improvement and Productive Thinking consultancy, The Thinking Network, has offered 'pay what you think it's worth' terms to selected customers.

The concept has existed for some time in the restaurant business with Melbourne eatery, Lentil As Anything, operating in this manner since 2000, and a number of other restaurants in Australia and elsewhere following suit in recent times, in response to the global financial crisis.  Hairdressers and other consumer product and service providers have also begun adopting the model but The Thinking Network is pioneering the concept in the business-to-business arena.

The Thinking Network will undertake a Productive Thinking program for a fee determined by the client once the activity has been undertaken.

"The idea is based around picking and agreeing upon a key issue of concern to the business right now.

Then the client will choose a small group of people to work on the issue and allow them time from their normal duties to do so.  We agree on a rough timeframe, then get to work.  We take the group through the Productive Thinking process, from identifying the 'real' issue to having a well qualified solution ready for implementation.  The solutions will typically include a proposed action plan and a picture of likely benefits and costs.

The decision to implement any or all of the solutions is up to the organisation and it's at this point that they'll be asked to decide what they think the solution is - or might be - worth to the organisation.  Then they decide what to pay us," tells The Thinking Network CEO, Ken Wall.

Whilst the offer is very much a pilot program at this stage, with no more than six clients being offered the opportunity to take part, Ken will consider rolling it out in a more permanent and openly available manner pending the results of the pilot.

"We are demonstrating our faith in the Productive Thinking model and the facilitation skills of our consultants," says Ken, "And our clients are being given the opportunity to solve a thorny issue in a time in which there are many of them!"